[description] People often complain about not having money to donate or not knowing the real location where the money is going. Because of that we developed the concept of Voca. Voca is a social eco brand, selling various textiles and printed products in pop-up stores and online. When selling the products, a part of the proceeds will automatically be donated to a local project. Every half a year the pop-up store changes its location and thus a new collection is getting developed.
Our main aim was to motivate a younger audience to donate for a good cause and to raise awareness to local problems. The information, online and in the magazine, provides total transparency about where the money is going and what is done with this financial help. Project in cooperation with Julia Schmitt and Luna Wittwer-Mokhlis
a few pieces from
voca collection I
voca collection I
lookbook shooting
voca collection II
lookbook shooting
[show more]
a few pieces from
voca collection II
[description] People often complain about not having money to donate or not knowing the real location where the money is going. Because of that we developed the concept of Voca. Voca is a social eco brand, selling various textiles and printed products in pop-up stores and online. When selling the products, a part of the proceeds will automatically be donated to a local project. Every half a year the pop-up store changes its location and thus a new collection is getting developed.
Our main aim was to motivate a younger audience to donate for a good cause and to raise awareness to local problems. The information, online and in the magazine, provides total transparency about where the money is going and what is done with this financial help. Project in cooperation with Julia Schmitt and Luna Wittwer-Mokhlis
voca collection I
lookbook shooting
a few pieces from
voca collection I
voca collection II
lookbook shooting
[show more]
a few pieces from
voca collection II